Keith Stern, Coe Program Manager I Chain of Custody Auditor

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Keith Stern-Pirlot
CoC Program Manager & Auditor

Keith Stern-Pirlot joined MRAG Americas in 2019 and is now a CoC Auditor in our Certification Division. He is an MFA graduate of California Institute for the Arts with a degree in Critical Studies and is a practicing artist with an interest in cultural theory. He grew up with a love of the aquatic world, having spent much of his youth diving, surfing and sailing. In addition to chain of custody auditing, he manages our Chain of Custody Program and enjoys working for the benefit of our world’s aquatic ecosystems.

Backup-Seafood Sustainability Initiatives and Auditing Division (SSIAD)

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Seafood Sustainability Initiatives and Auditing Division (SSIAD)

Division Overview

MRAG Americas’ SSIAD provides expert advice and support for a range of seafood sustainability programs and initiatives, including independent auditing and verification of sustainability and responsible sourcing claims. Clients come from the private and public sectors, including vessel companies, seafood suppliers and retailers, governments, international development agencies, foundations and NGOs. We have worked with, and continue to serve, fishers, processors, brokers, distributors, retailers, restaurants and everyone in between. Our staff offers a combined 30+ years of national and international experience, and our global network of auditors is multilingual and highly knowledgeable about fisheries and seafood.

The services and auditing provided by this Division are different and separate from those in our Certification Division. The seafood sustainability initiatives we service here are generally internal to the companies that have developed and adopted them and not part of an external ISO-compliant third party certification scheme like MSC or RFM. We work closely with a wide range of entities, from small boat owners and shore-side processors to large multi-national corporations, to help them develop their own sustainable sourcing policies and standards, conduct risk analyses, and/or provide independent verification of the implementation of a policy already developed. Our staff have fisheries science and management backgrounds, and many have also worked on fishing vessels, in seafood processing plants, and with NGOs on their seafood buyer engagement programs, giving us a unique understanding our clients’ operations and needs. Some recent and on-going projects include independent audits of companies participating in the International Seafood Sustainability Foundation (ISSF) and vessels listed on the ISSF Proactive Vessel Register (PVR), shellfish farm sustainability audits, and validation assessments for electronic traceability systems and sustainability statement fact-checking for company websites.

Chain of Custody (CoC) Certifications

As an accredited Marine Stewardship Council (MSC) and Aquaculture Stewardship Council (ASC) conformity assessment body (CAB), MRAG Americas has evaluated hundreds of COC clients, leading to certifications of companies ranging from small, single-employee brokers to national groups with hundreds or even thousands of sites such as Whole Foods Market, McDonald’s US, McDonald’s Canada and Loblaw’s.  Additional clients include James Madison University and the University of Virginia, Bumble Bee Foods, Ducktrap River of Maine, Kraft-Heinz Foods Company, and Starkist.

Our roster of auditors allows us to accommodate both national and international work on short notice. Senior team oversight, regular witness audits and re-training ensure that we maintain a high level of quality and consistency across projects. Our unique position as a science-based consultancy, with deep knowledge of fisheries management, policy and seafood supply chains, allows us to provide clients with balanced reports and insights that are highly respected by governments, NGOs and major seafood buyers. Additionally, our experience with a wide variety of COC clients gives us intimate knowledge of traceability and the data-entry process, including requirements and challenges, at all steps of the supply chain.

Supplier Audits and Sustainable Sourcing Projects

Beyond MSC and ASC Chain of Custody, we have worked with retailers to develop internal requirements and buying standards to ensure that the products they sell have been farmed or harvested, transported, processed and handled responsibly.  These standards apply to the entire supply chain, to ensure that the product meets the retailers’ strict standards, and are properly handled, segregated, labeled and transported until the time the product reaches desired locations.

MRAG has also reviewed supply chains for major retailers (i.e. retailer names subject to NDAs) and has worked with them to develop strategies to address risks from Illegal Unreported and Unregulated (IUU) fishing, unsustainable environmental practices, and child and forced labor issues.  MRAG assessors have provided technical reviews (i.e. assessments) to clients wanting to use their own standards and/or other globally recognized standards. Key to this work is determining which sources of data to trust for the analysis. MRAG’s work is always evidenced-based and fully transparent, so that clients have a clear understanding of where the information originated and why it was utilized. This allows businesses to make informed decisions, based on the best available and unbiased data.

Seafood Traceability Exercises

We frequently run traceability exercises for a variety of clients, ranging from tuna supply chains spanning the globe, to CoC clients, to smaller operators wanting a solution which caters to their specific business model. Traceability exercises are typically focused on the product’s paper trail, but can be supported through on-site audits. While any exercise only offers a ‘snapshot’ of the supply chain, it does demonstrate client interest in the process, provides more visibility regarding where the product has been, minimizes the risk of unwanted products ‘slipping’ into the chain, and allows clients to back-up public claims they might want to make regarding their product offering.

Seafood Sourcing Projects

We work with a variety of clients, from small shore-side processors to large multi-national corporations. Our staff have fisheries science and management backgrounds, and many have also worked on various fishing vessels, in seafood processing plants, and with NGOs on their seafood buyer engagement programs, giving us some unique understanding our clients’ operations. Some recent and on-going projects include independent audits of vessels listed on the ISSF Proactive Vessel Register (PVR), chain of custody certifications for the Marine Stewardship Council, shellfish farm sustainability audits, and validation assessments for electronic traceability systems and sustainability statement fact-checking for company websites.

Helpful Links

2020 MSC/ASC CoC Application Package
MSC supplier database
ASC supplier database
MSC Certified Fisheries List
Audit reports for ISSF Participating Companies
PVR audit protocols

Contacts

Northeast – Danvers, MA
Jennie Harrington
Director, Supply Chain Certifications
jennie.harrington@mragamericas.com
Office (978) 768-3880 / Cell (603) 591-5798

Southeast – St. Petersburg, FL
Oleg Martens
Senior Manager
oleg.martens@mragamericas.com
Office (727) 563-9070

Global Experience

Our ability to service an extensive array of resource management needs is further extended through our network of collaborations with internationally acclaimed experts from academic institutions and other private organizations worldwide.

Publications

MRAG scientists are highly published in peer-reviewed journals and symposium proceedings, have presented invited papers at international meetings, and write large scale reports for governments and NGOs.

Backup-Certification Division

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Certification Division

Our Certification Division conducts all of our accredited third-party certification activities.  We are certified to assess conformance with the Marine Stewardship Council (MSC), Responsible Fisheries Management (RFM), and Fairness Integrity Safety Health (FISH) standards.  We also undertake Fishery Improvement Projects (FIPs), and other activities that assist fisheries on their path toward full certification.

The work in this Division is kept separate from other sustainable seafood initiatives and consultancy projects. MRAG Americas is an independently accredited Conformity Assessment Body for MSC, RFM, and FISH assessments and we have established rigorous conflict of interest management policies and procedures that ensure complete independence and impartiality of all our assessments.

RFM - US Pacific Hake/Whiting Fishery, Full Assessment Report

Certification Division

Fishery Improvement

There are some fisheries who are not ready to enter the MSC full assessment process to achieve certification. These fisheries can instead begin a FIP which consists of a roadmap of improvements necessary to achieve certification and corresponding actions the fishery can take to fulfill these requirements. MRAG Americas has the expertise and capacity to design and facilitate FIPs using tools designed in-house, as well as those made available by the MSC.

MRAG Americas also sits on the technical oversight committee for fisheryprogress.org – an independently administered website that tracks the progress of FIPs and provides consolidated and comprehensive information to those looking to source products from fisheries actively working toward sustainability.

Other Certification and Ratings Projects

Because MRAG Americas is highly experienced in seafood certification and ratings frameworks, we are able to work with organizations who are looking to develop their own seafood sourcing guidelines or to provide evaluations and advice related to the gamut of certification and ratings systems available to fisheries and buyers around the world.

Marine Stewardship Council fishery assessments

About the MSC fishery assessment process

Fisheries must contract with an accredited independent certifying company, such as MRAG Americas, Inc. in order to be assessed and, if successful, MSC certified.

Certification of a fishery under the MSC Fisheries Standard demonstrates that the fish product comes from a fishery that is well managed and sustainably harvested. The MSC authorizes the use of its logo as a label on certified products to reward environmentally responsible fishery management and practices. Consumers concerned with overfishing and environmental and social consequences will increasingly be able to choose seafood products based on sustainability of the fishery resource. Consumers can have confidence that the product labeled with the MSC ecolabel has not contributed to overfishing or environmental destruction.

Learn about the MSC program:

The MSC Fisheries Standard (and the corresponding scoring guideposts) comprises the requirements against which client fisheries are rated. To receive certification, a client fishery must meet or exceed the minimum standards for each Principle.




Learn about the MSC’s three core principles that every fishery must meet:

Principle 1: Sustainable Fish Stocks



 

 

Principle 2: Minimising Environmental Impact



 

 

Principle 3: Management Effectiveness




 

The certification process involves several steps to assess compliance with the MSC’s Fisheries Standard. The assessment process consists of a preliminary desk study (the pre-assessment) to review all existing data on the fishery and identify any barriers to a full assessment. The subsequent full assessment provides a formal and public evaluation of the fishery against the Fisheries Standard, and, if the fishery is successful, concludes with the issuance of a certificate.

A succinct overview of this process can be found on the MSC website.

The Sustainable Seas video also gives a comprehensive overview of this process:





 

MSC Fisheries Projects

The fisheries listed here are undergoing MSC assessment or are certified and under surveillance audits by MRAG Americas, Inc. Information on each fishery can be found by following the links to their MSC websites in “Our MSC In-Assessment and Certified Clients”.

Stakeholder engagement opportunities: We invite stakeholder participation for the MSC fishery assessments. The MSC has developed a guide for stakeholder input.

Our MSC In-Assessment and Certified Clients

Asia

East Kamchatka Salmon Fishery
Kamchatka River Salmon Fishery
Kolkhoz im. Bekereva-Ukinskij Liman & Belorechensk-Vyvenskoe Karaginsky Bay salmon fisheries
Irikla Reservoir Perch Fishery
Narody Severa Bolsheretsk Salmon Fishery
Olyutorskiy Bay Salmon Fishery
Ozernovsky RKZ No 55 West Kamchatka Salmon Fishery
Tymlat Karaginsky Bay Salmon Fishery
VA-Delta Kamchatka Salmon Fishery
Vityaz-Avto Danish Seine Walleye Pollock Fishery
Vostcohny Bereg-Maksimovsky, Koryakmoreprodukt-Nachikinskoe & Severo-Vostochnaya Company Karaginsky Bay Salmon Fisheries
Zarya-Kolpakovsky Sobolevo Salmon Fisheries

Europe

DFPO and DPPO North Sea, Skagerrak, and Kattegat Sandeel, Sprat, and Norway Pout Fishery
DFPO, DPPO and SPFPO Skagerrak, Kattegat, and Western Baltic Herring Fishery
DFPO Inner Mussel, Cockle and Oyster Fishery
Schleswig-Holstein Blue Shell Mussel Fishery

North America

AAFA and WFOA North Pacific Albacore Tuna Fishery
AAFA and WFOA South Pacific Albacore Tuna Fishery
Alaska Salmon Fishery
BSAI and GOA Alaska Flatfish fishery
BSAI and GOA Alaska Pollock fishery
BSAI and GOA Pacific Cod fishery
Canada Pacific Halibut (British Columbia) Fishery
Gulf of Maine lobster
Manitoba Boreal Forest Lakes Walleye, Northern Pike, Yellow Perch, Lake Whitefish, and Lake Cisco Commercial Gillnet Fishery
Oregon and Washington Pink Shrimp Fishery
Pacific Hake Mid-Water Trawl Fishery
Prestige Oysters Texas and Louisiana Private Oyster Fishery
Southern New England winter and little skate
US Acadian Redfish, Haddock and Pollock Otter Trawl Fishery
US Atlantic Sea Scallop
US Atlantic Spiny Dogfish and Winter Skate Fishery
US North Atlantic Swordfish Fishery
West Coast Groundfish Limited Entry Trawl Fishery

South Pacific

AAFA and WFOA South Pacific Albacore Tuna Fishery
Abrolhos Island and Mid-West Scallop Trawl Fishery
Australia Northern Prawn Fishery
Australia Orange Roughy – Eastern Zone Trawl
Exmouth Gulf Prawn Fishery
New Zealand Orange Roughy Fishery
Shark Bay Prawn Fishery
South Australia Sardines Fishery
South East Australia Small Pelagic Fishery Commonwealth Mid-water Trawl
Spencer Gulf King Prawn Fishery

Why Choose MRAG?

Certifying Fisheries and Chain of Custody for a Sustainable Future

MRAG Americas Qualifications

MRAG is uniquely qualified for conducting fishery assessments against the MSC standards. Rather than a certification company that must add fishery expertise, MRAG is a full service natural resources consulting company that does fishery certifications. Our staff of scientists and specialists has expertise in stock assessment, ecosystem-based management, and fishery management. We can draw from our own staff to provide members of assessment teams or bring in specialists from our wide network of top-level scientists. Our scientists have participated in numerous MSC certifications, have provided analyses of fisheries in support of the MSC process, and have conducted strategic analyses for the MSC.

MRAG Americas Policies

It is the policy of MRAG Americas to ensure that its operations are consistent with defined standards, criteria, and procedures to maintain the highest appropriate levels of quality. To this end, MRAG Americas operates in accordance with a Quality Management Plan (QMP) that defines such standards, and provides the basis for quality improvement. The Quality Management System described in the Plan applies to all areas of fishery and chain of custody certifications performed under the MSC process, and includes consideration of the needs and expectations of the our customers and stakeholders.

Quality Control (QC), Quality Assurance (QA), and Quality Improvement activities related to the collection, analysis, storage and use of fisheries and chain of custody data are prescribed in the Department’s Quality Management Plan (QMP. These activities, responsive to the criteria in the ANSI/ASQC – E4 and ISO 14001: 2002 standards, are necessary to ensure that certifications made by MRAG Americas are based on data management methods and practices that meet or exceed relevant quality standards.

Specifically, it is the policy of MRAG Americas to ensure that:

  • Management provides the resources necessary to develop, implement, maintain, and improve the QMP; and regularly reviews the performance of the QMP for effectiveness in supporting the stated mission of MSC certifications;
  • MSC certifications meet documented standards for accuracy, precision, representation, comparability, and suitability to their intended purposes;
  • MSC certifications are verifiable and defensible, and all components related to their generation are properly documented;
  • Data integrity is maintained and documented, including chain-of-custody and archival control;
  • Quality audits of QMP elements are carried out on a scheduled and documented basis, as are any required corrective actions;
  • Managers, supervisors, and staff throughout MRAG Americas, and its contractors, understand their roles in managing quality; receive the training necessary to meet quality standards for job tasks; and are encouraged to identify and suggest improvements to be made to the QMP.
MSC Client Testimonials

Pacific Seafood Group has worked with MRAG on a regular basis over the last 3 years.  Each engagement with MRAG has been handled with a high degree of Professionalism –  good communication, good organization, good working knowledge of situations and commitment to time frames, have all lead to good outcomes in our engagements MRAG.

  • Charles Kirschbaum, Pacific Seafood Group, client for WA pink shrimp

The At-sea Processors Association (APA) is the client for the Alaska pollock MSC certifications.  We were one of the first organizations globally to pursue MSC certification, giving us more than 15 years of experience working in the fishery certification realm.  MRAG’s reputation as a credible, expert authority and its experience working with other independent experts were critical factors in leading us to work with them on maintenance of our MSC certifications.  As the certification body for the Alaska pollock fisheries, MRAG distinguishes itself in its fair treatment of stakeholders and in the high quality of its analyses and reports. MRAG offers a great value in the competitive fishery certification market when considering the bottom-line cost of certification, and that value is enhanced immeasurably by the quality of fishery assessments that are above reproach.

  • Jim Gilmore, At-sea Processors Association, client for Alaska Pollock

As a client for 3 MSC certified fisheries and having been involved in numerous audits and re-certifications over the past decade, I’m very happy with my relationship with MRAG Americas.  Their staff are a pleasure to work with, always well prepared and consistently produce quality reports.

  • Brad Pettinger, Oregon Trawl Commission, client for OR pink shrimp and Pacific hake

“MRAG America’s auditors are professional, experienced and efficient, which provided this fishery with the confidence and assurance a robust and defensible analysis of the fishery against the MSC criteria was delivered.  Richard Banks is a great team leader, who cuts through the information, to lead his team to a thorough result.”

  • Simon Clark, Spencer Gulf and West Coast Prawn Trawlers Association, client for Spencer Gulf King Prawn

Featured Project

Name of Fishery:

Canada Pacific halibut (British Columbia)

Client:

Pacific Halibut Management Association

In 2017 the fishery began the re-certification process against the Marine Stewardship Council Fisheries Standard v1.3. Additionally, the fishery completed its third surveillance in 2018 confirming they continue to meet the MSC’s standard. A fourth surveillance audit will commence in 2019.

Relevant catch data information through 2017 has been provided by DFO and the client and made available to ensure it is accessible by all stakeholders: BC Groundfish Catch Data.


To register as a stakeholder or to obtain more information on any of these assessments or other MSC fisheries work, please contact Amanda Stern-Pirlot.

Contact

Amanda Stern-Pirlot
Director Fisheries Certification Division
MRAG Americas – Seattle
1201 2nd Avenue, Suite 950
Seattle, WA 98101
206-600-4144
certification@mragamericas.com

Fisheries Certification Application Package

For complaints to MRAG Americas pertaining to MSC certifications please email MRAG.MSCcomplaints@mragamericas.com and view our: complaint procedure.

MRAG Americas is fully accredited by ASI to perform fishery and chain of custody certifications.

Global Experience

Our ability to service an extensive array of resource management needs is further extended through our network of collaborations with internationally acclaimed experts from academic institutions and other private organizations worldwide.

Publications

MRAG scientists are highly published in peer-reviewed journals and symposium proceedings, have presented invited papers at international meetings, and write large scale reports for governments and NGOs.

Seafood Sustainability Initiatives and Auditing Division (SSIAD) Projects

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Seafood Sustainability Initiatives and Auditing Division (SSIAD)

Division Overview

MRAG Americas’ SSIAD provides expert advice and support for a range of seafood sustainability programs and initiatives, including independent auditing and verification of sustainability and responsible sourcing claims. Clients come from the private and public sectors, including vessel companies, seafood suppliers and retailers, governments, international development agencies, foundations and NGOs. We have worked with, and continue to serve, fishers, processors, brokers, distributors, retailers, restaurants and everyone in between. Our staff offers a combined 30+ years of national and international experience, and our global network of auditors is multilingual and highly knowledgeable about fisheries and seafood.

The services and auditing provided by this Division are different and separate from those in our Certification Division. The seafood sustainability initiatives we service here are generally internal to the companies that have developed and adopted them and not part of an external ISO-compliant third party certification scheme like MSC or RFM. We work closely with a wide range of entities, from small boat owners and shore-side processors to large multi-national corporations, to help them develop their own sustainable sourcing policies and standards, conduct risk analyses, and/or provide independent verification of the implementation of a policy already developed. Our staff have fisheries science and management backgrounds, and many have also worked on fishing vessels, in seafood processing plants, and with NGOs on their seafood buyer engagement programs, giving us a unique understanding our clients’ operations and needs. Some recent and on-going projects include independent audits of companies participating in the International Seafood Sustainability Foundation (ISSF) and vessels listed on the ISSF Proactive Vessel Register (PVR), shellfish farm sustainability audits, and validation assessments for electronic traceability systems and sustainability statement fact-checking for company websites.

Supplier Audits and Sustainable Sourcing Projects

We have worked with retailers to develop internal requirements and buying standards to ensure that the products they sell have been farmed, harvested, and/or handled responsibly throughout the supply chain.  We ensure that  products meet retailers’ strict standards, and are properly segregated, labeled and transported until products reach their destination.

We have also reviewed supply chains for major retailers and worked with them to develop strategies to address risks from Illegal Unreported and Unregulated (IUU) fishing, unsustainable environmental practices, and social issues such as child and forced labor.  MRAG assessors have provided technical reviews to clients wanting to use their own standards and/or other globally recognized standards. Key to this work is determining which sources of data to trust for the analysis. MRAG’s work is always evidenced-based and fully transparent, so that clients have a clear understanding of where the information originated, why it was utilized and how conclusions were reached. This allows businesses to make informed decisions, based on the best available information.

Seafood Traceability Exercises

We have conducted traceability exercises  across global tuna supply chains and for smaller operators seeking  a solution for their specific business model. Traceability exercises may focus on a desk audit of a product’s “paper trail”, but may also include on-site audits. These exercises  demonstrate client  awareness, provide visibility of where products have come from, reduce the risk of unwanted products leaking into  the supply chain from unsustainable sources, and enable clients to back-up public claims regarding the provenance of their product offerings.

Helpful Links

Audit reports for ISSF Participating Companies
PVR audit protocols

Contacts

Southeast – St. Petersburg, FL
Oleg Martens
oleg.martens@mragamericas.com
Office (727) 563-9070

Certification Division

By | Version 2017

Certification Division

Our Certification Division conducts all our accredited third party certification activities. We are accredited to assess conformance with the Marine Stewardship Council (MSC), Responsible Fisheries Management (RFM) and Fairness Integrity Safety Health (FISH) standards. We also undertake Fishery Improvement Projects (FIPs), and other activities that assist fisheries on their path towards full certification.

The work in this Division is kept separate from our other sustainable seafood initiatives and consultancy projects. MRAG Americas is an independently accredited Conformity Assessment Body for MSC, RFM and FISH assessments and we have established rigorous conflict of interest management policies and procedures that ensure complete independence and impartiality of all our assessments.

Contact us about MSC, ASC (CoC), RFM or FISH certification for your company

   

Worldwide Experience: MRAG Americas’ Fishery Clients

Fishery Standards (MSC and RFM)

About the MSC fishery assessment process

Download the MSC Fisheries Certification Application Package

Fisheries must contract with an accredited independent MSC Conformity Assessment Body (CAB), such as MRAG Americas in order to be assessed and, if successful, become MSC certified.

Certification demonstrates that a fishery meets the MSC Standard for a fishery that is well managed and sustainably harvested. The MSC authorizes the use of its logo as a label on products from certified fisheries to reward environmentally responsible fishery management and practices. Consumers concerned with overfishing and environmental and social consequences will increasingly be able to choose seafood products based on sustainability of the fishery resource. Consumers can have confidence that the product labeled with the MSC ecolabel has not contributed to overfishing or environmental destruction.

Learn about the MSC program:

The MSC Fisheries Standard (and the corresponding scoring guideposts) comprises the requirements against which client fisheries are rated. To receive certification, a client fishery must meet or exceed the minimum standards for each Principle.




Learn about the MSC’s three core principles that every fishery must meet:

Principle 1: Sustainable Fish Stocks



 

 

Principle 2: Minimising Environmental Impact



 

 

Principle 3: Management Effectiveness




 

The certification process involves several steps to assess compliance with the MSC’s Fisheries Standard. The assessment process consists of a preliminary desk study (the pre-assessment) to review all existing data on the fishery and identify any barriers to a full assessment. The subsequent full assessment provides a formal and public evaluation of the fishery against the Fisheries Standard, and, if the fishery is successful, concludes with the issuance of a certificate.

A succinct overview of this process can be found on the MSC website.

The Sustainable Seas video also gives a comprehensive overview of this process:





 

 

About the RFM fishery assessment process

Download RFM Fisheries Certification Application package.

Fisheries must contract with an accredited independent certifying company, such as MRAG Americas, in order to be assessed and, if successful, become RFM certified.

Certification demonstrates that a fishery meets the RFM Standard for a fishery that is well managed and sustainably harvested. The RFM authorizes the use of its logo as a label on products from certified fisheries to reward environmentally responsible fishery management and practices. Consumers concerned with overfishing and environmental and social consequences will increasingly be able to choose seafood products based on sustainability of the fishery resource. Consumers can have confidence that the product labeled with the RFM label has not contributed to overfishing or environmental destruction.

Fishery Certification Clients

The fisheries listed here are undergoing MSC assessment or are certified and under surveillance audits by MRAG Americas, Inc. Information on each fishery can be found by following the links to their MSC websites in “Our MSC In-Assessment and Certified Clients” below.

Stakeholder engagement opportunities: We invite stakeholder participation for the MSC fishery assessments. The MSC has developed a guide for stakeholder input.

Our MSC In-Assessment and Certified Clients

 

Asia

East Kamchatka Salmon Fishery
Kamchatka River Salmon Fishery
Kolkhoz im. Bekereva-Ukinskij Liman & Belorechensk-Vyvenskoe Karaginsky Bay salmon fisheries
Irikla Reservoir Perch Fishery
Narody Severa Bolsheretsk Salmon Fishery
Olyutorskiy Bay Salmon Fishery
Ozernovsky RKZ No 55 West Kamchatka Salmon Fishery
Tymlat Karaginsky Bay Salmon Fishery
VA-Delta Kamchatka Salmon Fishery
Vityaz-Avto Danish Seine Walleye Pollock Fishery
Vostcohny Bereg-Maksimovsky, Koryakmoreprodukt-Nachikinskoe & Severo-Vostochnaya Company Karaginsky Bay Salmon Fisheries
Zarya-Kolpakovsky Sobolevo Salmon Fisheries

Europe

DFPO and DPPO North Sea, Skagerrak, and Kattegat Sandeel, Sprat, and Norway Pout Fishery
DFPO, DPPO and SPFPO Skagerrak, Kattegat, and Western Baltic Herring Fishery
DFPO Inner Mussel, Cockle and Oyster Fishery
Schleswig-Holstein Blue Shell Mussel Fishery

North America

AAFA and WFOA North Pacific Albacore Tuna Fishery
AAFA and WFOA South Pacific Albacore Tuna Fishery
Alaska Salmon Fishery
BSAI and GOA Alaska Flatfish fishery
BSAI and GOA Alaska Pollock fishery
BSAI and GOA Pacific Cod fishery
Canada Pacific Halibut (British Columbia) Fishery
Gulf of Maine lobster
Manitoba Boreal Forest Lakes Walleye, Northern Pike, Yellow Perch, Lake Whitefish, and Lake Cisco Commercial Gillnet Fishery
Oregon and Washington Pink Shrimp Fishery
Pacific Hake Mid-Water Trawl Fishery
Prestige Oysters Texas and Louisiana Private Oyster Fishery
Southern New England winter and little skate
US Acadian Redfish, Haddock and Pollock Otter Trawl Fishery
US Atlantic Sea Scallop
US Atlantic Spiny Dogfish and Winter Skate Fishery
US North Atlantic Swordfish Fishery
West Coast Groundfish Limited Entry Trawl Fishery

South Pacific

AAFA and WFOA South Pacific Albacore Tuna Fishery
Abrolhos Island and Mid-West Scallop Trawl Fishery
Australia Northern Prawn Fishery
Australia Orange Roughy – Eastern Zone Trawl
Exmouth Gulf Prawn Fishery
New Zealand Orange Roughy Fishery
Shark Bay Prawn Fishery
South Australia Sardines Fishery
South East Australia Small Pelagic Fishery Commonwealth Mid-water Trawl
Spencer Gulf King Prawn Fishery

Our RFM In-Assessment and Certified Clients

Pacific whiting (hake) mid-water trawl 
Alaska flatfish
Alaska Atka mackerel and rockfish

Chain of Custody (CoC) Standards

Chain of Custody (CoC) Certifications

As an accredited Marine Stewardship Council (MSC) and Aquaculture Stewardship Council (ASC) conformity assessment body (CAB), MRAG Americas has evaluated hundreds of COC clients, leading to certifications of companies ranging from small, single-employee brokers to national retailers and restaurant chains with hundreds or even thousands of sites such as Amazon, McDonald’s US, McDonald’s Canada and Loblaw.  Additional clients include Holland America Line, Dartmouth College, Sushi Maki, Bamboo Sushi, Bumble Bee Foods, and Starkist.  There has been an increase in both pet food companies and vitamin and supplement producers seeking CoC certification indicating new demand in those supply chains.

Our roster of auditors allows us to accommodate both national and international work on short notice. Senior team oversight, regular witness audits and re-training ensure that we maintain a high level of quality and consistency across projects. Our unique position as a science-based consultancy, with deep knowledge of fisheries management, policy and seafood supply chains, allows us to provide clients with balanced reports and insights that are highly respected by governments, NGOs and major seafood buyers. Additionally, our experience with a wide variety of CoC clients gives us intimate knowledge of traceability and the data-entry process, including requirements and challenges, at all steps of the supply chain.

About the MSC/ASC CoC assessment process

There are five steps in the MSC/ASC CoC assessment process: application, pre-assessment review, assessment, certification, and surveillance. MRAG Americas endeavors to help new clients achieve certification within a four-to-six-week time frame. During the application and pre-assessment review phases, we work directly with clients to help them select the correct standard and review their documentation to assess audit readiness.

Once a client is ready for audit, an auditor is assigned with care given to select a local auditor wherever possible and minimize travel costs and logistics.  Prior to their audit clients will be sent an audit plan and scoping documents to review, and the audit will be scheduled directly between the auditor and client, to ensure that the dates and times selected work for all parties.  After the audit concludes, MRAG Americas reviews all audits and issues a certification decision.  The MSC requires this to be done within 30 days; MRAG usually finishes this step much faster, especially for new clients awaiting their initial certification.  Ongoing surveillance is discussed with the client during the closing meeting; most clients require annual surveillance audits to maintain their certification.

Download the
MSC/ASC CoC Application Package
MSC Supplier Database
ASC Supplier Database
MSC Track a Fishery Database

About the RFM CoC assessment process

The RFM assessment process is very similar to the MSC/ASC CoC assessment process. There are the same five steps: application, pre-assessment review, assessment, certification, and surveillance, and the same time frame. The RFM Certification Process can proceed independently or can be combined with an MSC/ASC certification, thereby saving time and reducing the cost compared to doing the two assessments independently.

Download RFM CoC Certification Application package

Download RFM COC Standard and Application (Japanese)

Social Standards

About the FISH Standard for Crew assessment process

The FISH Standard provides a voluntary, independent and accredited third-party certification program for labor practices on vessels in wild-capture fisheries around the globe. The assessment process includes a document/information gathering stage, an on-site ‘office audit’, vessel inspections, crew interviews and a final report. See www.fishstandard.com

Fishery Improvement

Fishery Improvement

There are some fisheries who are not ready to enter the MSC full assessment process to achieve certification. These fisheries can instead begin a FIP which consists of a roadmap of improvements necessary to achieve certification and corresponding actions the fishery can take to fulfill these requirements. MRAG Americas has the expertise and capacity to design and facilitate FIPs using tools designed in-house, as well as those made available by the MSC.

MRAG Americas also sits on the technical oversight committee for fisheryprogress.org – an independently administered website that tracks the progress of FIPs and provides consolidated and comprehensive information to those looking to source products from fisheries actively working toward sustainability.

Why Choose MRAG Americas

Why Choose MRAG Americas

Certifying Fisheries and Chain of Custody for a Sustainable Future

MRAG Americas Qualifications

MRAG is uniquely qualified for conducting fishery assessments against the MSC standards. Rather than a certification company that must add fishery expertise, MRAG is a full service natural resources consulting company that does fishery certifications. Our staff of scientists and specialists has expertise in stock assessment, ecosystem-based management, and fishery management. We can draw from our own staff to provide members of assessment teams or bring in specialists from our wide network of top-level scientists. Our scientists have participated in numerous MSC certifications, have provided analyses of fisheries in support of the MSC process, and have conducted strategic analyses for the MSC.

MRAG Americas Policies

It is the policy of MRAG Americas to ensure that its operations are consistent with defined standards, criteria, and procedures to maintain the highest appropriate levels of quality. To this end, MRAG Americas operates in accordance with a Quality Management Plan (QMP) that defines such standards, and provides the basis for quality improvement. The Quality Management System described in the Plan applies to all areas of fishery and chain of custody certifications performed under the MSC process, and includes consideration of the needs and expectations of the our customers and stakeholders.

Quality Control (QC), Quality Assurance (QA), and Quality Improvement activities related to the collection, analysis, storage and use of fisheries and chain of custody data are prescribed in the Department’s Quality Management Plan (QMP. These activities, responsive to the criteria in the ANSI/ASQC – E4 and ISO 14001: 2002 standards, are necessary to ensure that certifications made by MRAG Americas are based on data management methods and practices that meet or exceed relevant quality standards.

Specifically, it is the policy of MRAG Americas to ensure that:

  • Management provides the resources necessary to develop, implement, maintain, and improve the QMP; and regularly reviews the performance of the QMP for effectiveness in supporting the stated mission of MSC certifications;
  • MSC certifications meet documented standards for accuracy, precision, representation, comparability, and suitability to their intended purposes;
  • MSC certifications are verifiable and defensible, and all components related to their generation are properly documented;
  • Data integrity is maintained and documented, including chain-of-custody and archival control;
  • Quality audits of QMP elements are carried out on a scheduled and documented basis, as are any required corrective actions;
  • Managers, supervisors, and staff throughout MRAG Americas, and its contractors, understand their roles in managing quality; receive the training necessary to meet quality standards for job tasks; and are encouraged to identify and suggest improvements to be made to the QMP.
Client Testimonials

Pacific Seafood Group has worked with MRAG on a regular basis over the last 3 years.  Each engagement with MRAG has been handled with a high degree of Professionalism –  good communication, good organization, good working knowledge of situations and commitment to time frames, have all lead to good outcomes in our engagements MRAG.

  • Charles Kirschbaum, Pacific Seafood Group, client for WA pink shrimp

The At-sea Processors Association (APA) is the client for the Alaska pollock MSC certifications.  We were one of the first organizations globally to pursue MSC certification, giving us more than 15 years of experience working in the fishery certification realm.  MRAG’s reputation as a credible, expert authority and its experience working with other independent experts were critical factors in leading us to work with them on maintenance of our MSC certifications.  As the certification body for the Alaska pollock fisheries, MRAG distinguishes itself in its fair treatment of stakeholders and in the high quality of its analyses and reports. MRAG offers a great value in the competitive fishery certification market when considering the bottom-line cost of certification, and that value is enhanced immeasurably by the quality of fishery assessments that are above reproach.

  • Jim Gilmore, At-sea Processors Association, client for Alaska Pollock

As a client for 3 MSC certified fisheries and having been involved in numerous audits and re-certifications over the past decade, I’m very happy with my relationship with MRAG Americas.  Their staff are a pleasure to work with, always well prepared and consistently produce quality reports.

  • Brad Pettinger, Oregon Trawl Commission, client for OR pink shrimp and Pacific hake

“MRAG America’s auditors are professional, experienced and efficient, which provided this fishery with the confidence and assurance a robust and defensible analysis of the fishery against the MSC criteria was delivered.  Richard Banks is a great team leader, who cuts through the information, to lead his team to a thorough result.”

  • Simon Clark, Spencer Gulf and West Coast Prawn Trawlers Association, client for Spencer Gulf King Prawn

Links to Assessment Reports

RFM - US Pacific Hake/Whiting Fishery, Full Assessment Report

Contact

Amanda Stern-Pirlot
Vice President: Science
certification@mragamericas.com
206-669-0439

Complaints

For complaints to MRAG Americas pertaining to MSC certifications please email MRAG.MSCcomplaints@mragamericas.com and view our: complaint procedure.

MRAG Americas is fully accredited by ASI to perform fishery and chain of custody certifications.

MRAG Americas

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MRAG Americas

MRAG Americas is a private consulting and auditing company focused on activities that support the conservation of marine and freshwater ecosystems through responsible, rational and sustainable use of fish and other aquatic resources. Our work is spread over four Client Service Divisions: the Fisheries Technical Division; the Certification Division; the Sustainable Seafood Initiatives and Auditing Division; and the Fisheries Monitoring Division.

 

Fisheries Technical Division

Fisheries Technical Division projects focus on applying established and novel scientific methods to support the sustainable management of fisheries and effectively communicate science to varied audiences.

 

Certification Division

Our Certification Division undertakes independent audits of commercial fisheries and supply chains against third party sustainability standards, including the Marine Stewardship Council (MSC), Responsible Fisheries Management (RFM) and the FISH Standard for Crew. We also undertake Fishery Improvement Projects (FIPs) and other activities that assist fisheries on their path towards full certification.

 

Seafood Sustainability Initiatives and Auditing Division (SSIAD)

In the Seafood Sustainability Initiatives and Auditing Division we conduct individualized assessments of supply chain risks and sustainability, including independent verification and traceability exercises; this is evidence-based work to support informed choices by businesses and consumers.

 

Fisheries Monitoring Division

Observer programs and Electronic Monitoring and Electronic Reporting (EM/ER) are integral to the sustainable management of many key fishery resources. MRAG manages these programs globally to collect essential data on commercial fishing activities.

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Global Experience

MRAG Americas is part of the family of MRAG companies that includes MRAG Ltd and MRAG Asia Pacific.  Our expertise has been utilized for more than 30 years in designing and implementing integrated resource management systems in over 60 countries.  MRAG Americas offers a strong capability to respond rapidly and effectively to needs in the Americas region.

Publications

MRAG scientists are highly published in peer-reviewed journals and symposium proceedings, have presented invited papers at international meetings, and write large scale reports for governments and NGOs.

The MRAG Team

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The MRAG Americas Team

Andrew RosenbergAndrew Rosenberg, PhD
President
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Jennie Harrington, MS, BA
Executive Vice President
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Graeme ParkesGraeme Parkes, PhD
Vice President: Project Management
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Amanda Stern-PirlotAmanda Stern-Pirlot, MS
Vice President: ScienceVIEW BIO

Debra Welsh, MBA
Business ManagerVIEW BIO

Bryan BelayBryan Belay
Director Fisheries
Monitoring DivisionVIEW BIO

Oleg MartensOleg Martens, MS
Director, SSIAD VIEW BIO

Clara Robison, MS, BS
Program Manager SSIAD
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Erin Wilson

Erin Wilson, MS
Senior Manager, Fisheries Certification
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Nick Hahlbeck, PhD
Fisheries Scientist VIEW BIO

Michealene CorlettMichealene Corlett
Fisheries and CoC QMS Manager
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Karleen Wagner, MS, BS
Fisheries Certification Program Administrator
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Ben HannahBenjamin Hannah
Senior Manager: CoC Certification
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Erika Smith, BA
CoC Program Coordinator
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Carolina Vargas

 

Carolina Vargas
Social Accountability
Auditor and QMS Manager
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Keith Stern-Pirlot
CoC Program Manager & Auditor
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Susan Alcorn, BS
CoC Auditor
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Haley Tomberlin, BS
Certification Specialist
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Anya Fulmer
CoC Auditor
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Eileen Bautista
Office Administrator VIEW BIO

Marc MangelMarc Mangel, PhD
Senior Scientific Advisor
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Bob TrumbleRobert Trumble, PhD
Senior Consultant (Ret)VIEW BIO

Samantha ClifftonSamantha Cliffton
IATTC Transshipment Observer

Daniel Aab
IATTC Transshipment Observer

Derek Kawahara
IATTC Transshipment Observer

Justin PudenzJustin Pudenz
IATTC Transshipment Observer

David ScheuermannDavid Scheuermann
IATTC Transshipment Observer

Lucas Suarez
IATTC Transshipment Observer

Hiep TranHiep Tran
IATTC Transshipment Observer

David Louis Richardson
IATTC Transshipment Observer


Marques Humpal
IATTC Transshipment Observer

The MRAG Team (test)

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The MRAG Team

Andy RosenbergAndrew Rosenberg, PhD
PresidentVIEW BIO
Graeme ParkesGraeme Parkes, PhD
Executive Vice PresidentVIEW BIO
Daniel AabDaniel Aab
IATTC Transshipment Observer
Bryan BelayBryan Belay
Director Fisheries
Monitoring DivisionVIEW BIO
Samantha ClifftonSamantha Cliffton
IATTC Transshipment Observer
Michealene CorlettMichealene Corlett
MSC Quality and Fisheries
Support ManagerVIEW BIO
BBen Hannahenjamin Hannah
Supply Chain Certifications
ManagerVIEW BIO
Jennie Harrington, MS
Director, Supply Chain
Certifications
VIEW BIO
Erin HrastarErin Hrastar
Seafood Audit Coordinator
VIEW BIO
KKim Kandzim Kandz
Office Administrator
Derek KawaharaDerek Kawahara
IATTC Transshipment Observer
MMarcie Malonearcie Malone
Program AdministratorVIEW BIO
Marc MangelMarc Mangel, PhD
Senior Scientific AdvisorVIEW BIO
Oleg Martens, MSOleg Martens
Senior ManagerVIEW BIO
Justin PudenzJustin Pudenz
IATTC Transshipment Observer
David Louis RichardsonDavid Louis Richardson
IATTC Transshipment Observer
David ScheuermannDavid Scheuermann
IATTC Transshipment Observer
Amanda Stern-PirlotAmanda Stern-Pirlot, MS
Director, Fishery
Certification DivisionVIEW BIO
Keith Stern-Pirlot
Auditor and
Program Administrator
Lucas SuarezLucas Suarez
IATTC Transshipment Observer
Hiep TranHiep Tran
IATTC Transshipment Observer
Bob TrumbleRobert Trumble, PhD
Senior ConsultantVIEW BIO
Monica Vallenica Valle Esquivel, PhD
Senior Fishery BiologistVIEW BIO
Erin WilsonErin Wilson, MS
Senior Fisheries Consultant and
Fisheries Program ManagerVIEW BIO

Erin Hrastar, Manager, SSIAD

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Erin HrastarErin Hrastar, BA
Manager, SSIAD

Erin Hrastar joined MRAG in November of 2020 as a Seafood Sourcing Audit Coordinator, delivering independent audit services to the International Seafood Sustainability Foundation (ISSF). After nine years of living and working in the Virgin Islands where she was a business owner and volunteer for St. John’s National Park, Ms. Hrastar is now working for MRAG Americas, based in St. Petersburg, FL.  Ms. Hrastar earned a BA from Colorado State University and is proficient in several different facets of business including budget and bookkeeping, communications, product acquisition, and inventory.

Using online data visualization and analysis to facilitate public involvement in management of catch share programs

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Jill H. Swasey is author of a new publication, ‘Using online data visualization and analysis to facilitate public involvement in management of catch share programs‘, published in Marine Policy, Available online October 2020 (104272).

This case study examines the experience of the interdisciplinary Measuring the Effects of Catch Shares (MECS) project, designed to explore the opportunities and constraints for third-party acquisition, organization, and communication of government fisheries statistics in order to track the ecological, economic, social, and governance outcomes of catch share programs.  The MECS project focused on the effects of two US catch share programs: the Northeast Multispecies Sector Program implemented in 2010 in the Northeast groundfish fishery and the Shorebased IFQ Program implemented in 2011 in the West Coast groundfish trawl fishery.  The project succeeded in developing a website as a useful tool that brings together and communicates disparate information not otherwise readily accessible.